Category: Travel Marketing

Should You Trust Online Reviews?

The Internet has fundamentally changed the way that buyers and sellers meet and interact in the marketplace. Online retailers make it cheap and easy to browse, comparison shop, and make purchases with the click of a mouse. The...

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Quotable Quotes

The copy writer in his work uses three tools: his own knowledge of people’s hopes, dreams, desires and emotions; his client’s product; and the advertising message, which connects the two.

— Eugene Schwartz