Marketers Think the 6-Second Pre-Roll Spot Is the Best Digital Video Ad Format – Adweek

It’s no secret that internet users aren’t a fan of pre-roll ads, but according to a recent study by Adweek and AI company GumGum, marketers may have a solution: six-second spots. The report surveyed 305 brand marketers and agencies and found that they think the shorter format is the most effective digital ad type....

Read more at: https://www.adweek.com/tv-video/marketers-think-the-6-second-pre-roll-spot-is-the-best-digital-video-ad-format/